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Marketing Assistant (CRM)


Academic Development and Services
UAL - High Holborn
Full time
Marketing and Student Recruitment

27 May 2018 23:55

12 June 2018

This is an exciting opportunity for a systems support administrator to build on their existing experience and knowledge of CRM and develop a career within our student marketing and recruitment services.


Our CRM approach is pivotal in engaging prospective students from enquiry, to application and right through to enrolment. As the Marketing Assistant (CRM), you will play a key role in ensuring our CRM processes for UK, EU and international student recruitment are administered effectively. Under the guidance of the CRM Manager you will provide a first class CRM system support service to colleagues across the University. This will include:


  • Providing high levels of customer service
  • Undertaking CRM administration tasks
  • Providing user support and CRM system training
  • Ensuring data integrity and compliance with the GDPR

University of the Arts London is a vibrant world centre for innovation, drawing together six Colleges with international reputations in art, design, fashion, communication and performing arts.


UAL operates in a highly competitive environment and to ensure we continue attracting thousands of students each year across 130 countries, a highly effective CRM strategy is essential. This role therefore provides scope to be on the frontline of various CRM practices, enabling you to further develop your knowledge and understanding of CRM and its use in student marketing and recruitment.

The successful candidate will have a solid foundation in the use of CRM platforms, likely to have been gained in a similar systems support, admin or database maintenance role. This role will involve processing large volumes of data so attention to detail and a systematic approach are essential. You will also have the ability to build strong working relationships with internal and external stakeholders, as the role involves working with and supporting a large number of stakeholders.


Previous experience of the Higher Education sector is not essential, however you must be able to demonstrate an understanding of the importance of CRM when marketing to prospective students.


In your application you will be asked to complete a personal statement. Applications will only be considered from those who outline how they meet the criteria within the formal job description.


In return, University of the Arts London offers generous leave, a final salary pension and a commitment to your continuing personal development and training in an environment that encourages excellence, creativity and diversity. Relocation assistance is available.

At UAL, everyone's identity matters. We are committed to creating a supportive and inclusive environment for all our diverse students, staff, and the creative and cultural sector partners with whom we engage. We aim to take every opportunity to progress equality and diversity, and celebrate the enrichment this brings to our community.

Candidates are advised to submit applications early to avoid disappointment as we reserve the right to close vacancies prior to the advertised closing date.

This opportunity is closed to applications.