Student Marketing Manager

The opportunity

The purpose of the role of Student Marketing Manager is to devise, implement and evaluate student recruitment campaigns for the College in order to increase the quantity and quality of applications.

You will also be a senior member of Chelsea College Senior Management team, overseeing all student recruitment and marketing activities for the College, supporting all College initiatives that not only increase general awareness of the College in local, national and international markets but also enhance the College’s reputation.

Finally, you report to the CCW Head of Marketing ensuring all College campaigns align to the wider CCW Recruitment Strategy. 

Please see the attached job description for a full list of this role's duties and responsibilities. 

About you

We are looking for a candidate with the below combination of education, experience, knowledge and skills.

Specialist Knowledge/ Qualifications

Educated to degree level or significant relevant experience

Significant student recruitment/marketing experience within an arts or education context

Understanding of marketing theory

Knowledge of art and design

Willing to commit to own development through effective use of the University’s appraisal scheme and staff development processes.

Relevant Experience

Significant experience of using social media for marketing/recruitment campaigns including publishing content

Experience of working in target driven environment

Experience of customer care

Ability to apply knowledge and experience, sharing learning and experience with others, and engages in updating and training activities.

Willing to commit to own development through effective use of the University’s appraisal scheme and staff development processes.

Experience in creating, implementing and evaluating on line and offline marketing and communication campaigns

Project management experience

Communication Skills

Communicates effectively orally and in writing adapting the message for a diverse audience in an inclusive and accessible way

Leadership and Management 

Motivates and leads a team effectively, setting clear objectives to manage performance

Research, Teaching and Learning

Applies innovative approaches in teaching, learning or professional practice to support excellent teaching, pedagogy and inclusivity

Applies own research to develop learning and assessment practice

Professional Practice

Contributes to advancing  professional practice/research or scholarly activity in own area of specialism

Planning and managing resources

Plans, prioritises and manages resources effectively to achieve long term objectives

Teamwork 

Works collaboratively in a team and where appropriate across or with different professional groups

Student experience or customer service

Builds and maintains  positive relationships with students or customers

Creativity, Innovation and Problem Solving 

Suggests practical solutions to new or unique problems

In return, University of the Arts London offers generous leave, an attractive salary pension and a commitment to your continuing personal development and training in an environment that encourages excellence, creativity and diversity. Relocation assistance is available.

If you have any queries about this role that are not covered in the documentation available below, please contact Mazin Saleem, Staffing Administrator, email jobs.ccw@arts.ac.uk or telephone 020 7514 8728.

What we offer

We are UAL

University of the Arts London is a vibrant world centre for innovation, drawing together six Colleges with international reputations in art, design, fashion, communication and performing arts.

Every position within the University plays an important part in shaping future creative professionals, and impacts on the future of many creative industries. You will get to play your part by transferring your specialist knowledge to other keen creatives whilst developing your own skills. 

This is your chance to help shape the journey of the most vibrant and creative students in the UK. You will help us to realise a new, customer-focused marketing culture. In return, you will benefit from excellent opportunities for development and career progression.

Our culture