Marketing and Communications Manager
29 August 2017 23:55
University of the Arts London is the world’s sixth best University for Art and Design in the QS World University Rankings® 2017. We offer an extensive range of courses in art, design, fashion, communication and performing arts. Our graduates go on to work in and shape creative industries worldwide.
The University draws together 6 renowned colleges, each with its own world-class reputation. This role willbe based at London College of Fashion. London College of Fashion, UAL is a world leader in fashion design, media and business education. We have been nurturing creative talent for over a century, offering courses in all things fashion. Within each college there is a commercial unit, UAL Short Courses Ltd, which provides short courses, customised training and study abroad programmes. It aims to be the global leader in delivering exceptional training experiences across all UAL subject areas, to generate income and introduce prospective students to the UAL community.
To develop and deliver an effective marketing programme to drive sales for the income generating short course business at London College Fashion. To take responsibility for the content on the website, which is the core sales & marketing tool, and its interface with the on-line booking systems. To ensure that the look and feel of all communications, including digital, fit within the brand guidelines and are delivered within strict budget parameters. To manage the customer service team and all direct inbound sales. To input into the marketing plans, and wider marketing strategies, across the Academic Enterprise division, within UAL.
You’re at your happiest when you’re working in a lively, fast paced environment and using your excellent communication and marketing skills to drive the business. As the Marketing and Communications Manager, you’ll be managing all our branding and communications at LCF Short Courses. We deliver specialist courses directly to the public, so you need to be comfortable in a customer focussed environment. You will support your team to deliver exceptional customer service at all times and ensure all sales are optimised.
You have a keen eye for detail, you’re extremely organised and a creative problem solver. You are great at managing teams across marketing and sales. You can deal with large campaigns but also small details like ensuring the website copy is constantly updated. You take the initiative to try new marketing campaigns and partnerships, and as an ideas person you contribute to the business instinctively. You understand the importance of the complete user journey and the systems and processes needed to ensure a fluid customer experience.
In return, University of the Arts London offers generous leave, an attractive pension and a commitment to your continuing personal development and training in an environment that encourages excellence, creativity and diversity. Relocation assistance is available.
If you have any queries you may contact firstname.lastname@example.org
Candidates are advised to submit applications early to avoid disappointment as we reserve the right to close vacancies prior to the advertised closing date.
This opportunity is closed to applications.